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August 2002


CT: August 15, 2002 13:06:48 CST
ADDING VALUE TO THE END PRODUCT SHOULD BE PRODUCER'S GOAL
Once you clear away all the smoke and the buzz that surrounds the beef cattle industry, we find the one single thing that everything boils down to: beef cattle operations are in the business of producing food.

CT: August 15, 2002 13:10:12 CST
HUNTIN' DAYLIGHT -- SOLUTIONS DEMAND PERSPECTIVE
Unfortunately, the realities of economic survival often shift producer focus away from the bottom-line importance of the work they do day-to-day, feeding people.

CT: August 15, 2002 13:13:28 CST
DEVELOPING A LONG RANGE MARKETING PLAN IS ESSENTIAL
Receiving a premium price for purebred cattle means developing a market and planning ahead. To do so, you must not only market your cattle, but also your program, service and perhaps most importantly the ideas that you believe in.

CT: August 23, 2002 15:03:01 CST
WEST NILE VIRUS DOES NOT APPEAR TO INFECT CATTLE
To begin, we need to relate apparent good news: West Nile does not appear to infect cattle. Thus, fortunately, this is one health problem that cattlemen do not have to worry about. It does, however, infect horses and people and that is an obvious cause for concern.

CT: August 27, 2002 14:40:57 CST
THE WORLD ACCORDING TO HOOTER MCCORMICK -- WHACKED PART III -- DOUBLE INDEMNITY
After the rest of the boys had shuffled out of the musty old meat locker, Norvis' folding chair squeaked as he shifted his weight. He stared up at the ceiling and cleared his throat.

CT: August 27, 2002 14:44:05 CST
PRODUCERS MUST BUILD VALUE INTO THEIR CATTLE
The long-term challenge for seedstock producers is identifying ways to build value into their cattle without going overboard on expenses. There are several, general ways of doing so.


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